Browsing: Trademark

A trademark is a recognizable symbol, word, phrase, or design that distinguishes a brand, product, or service from others in the market. It provides legal protection to businesses by preventing unauthorized use of their brand identity, ensuring exclusivity and consumer trust. Trademarks can be registered or unregistered, with registered trademarks offering stronger legal rights against infringement. They play a crucial role in branding, helping companies establish recognition and maintain their reputation.

The trademark registration process involves submitting an application that includes a detailed description of the mark and its intended use. Once approved, the trademark owner gains exclusive rights to use the mark in commerce. Trademarks must be renewed periodically to maintain protection, and improper use or failure to renew can result in loss of rights. They are essential for businesses seeking to differentiate themselves in competitive markets and safeguard their intellectual property.