Browsing: Electronic Commerce

Electronic commerce, commonly referred to as e-commerce, involves the buying and selling of goods and services via electronic means, primarily over the internet. It encompasses a wide range of activities, including online shopping, digital banking, electronic payments, and even internet-based auctions. E-commerce allows businesses to reach a global audience without the limitations of physical boundaries, while consumers enjoy the convenience of shopping anytime, anywhere, often with access to more competitive pricing and greater product variety.

Over the years, e-commerce has evolved significantly with advancements in technology such as mobile applications, artificial intelligence, and secure payment systems. It has also given rise to new business models like dropshipping, subscription services, and marketplaces that connect multiple vendors and buyers. As digital transformation accelerates, e-commerce continues to reshape traditional commerce by offering personalized experiences, streamlined logistics, and increased customer engagement through data analytics and real-time interaction. It plays a central role in modern economies by driving innovation, expanding access, and empowering both consumers and entrepreneurs.